About Blue Lion

Blue Lion Beer is the brainchild of the Singapore and German offices of the Shriro Group, which has more than 3,500 staff in 15 markets across 4 continents. A family owned business with more than 100 years of history, the Shriro Group owns businesses in diverse industries, from imaging, sportswear to technical equipment.

The idea of crafting a German brew customised for the beer-loving Asian palate emerged when Singaporean and German office colleagues were having a company dinner…

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